Google DeepMind Launches Project Genie for AI Ultra Subscribers

Jul 11, 2026

Google DeepMind has introduced Project Genie, an experimental research prototype that enables users to create and explore interactive worlds. The feature is currently available to Google AI Ultra subscribers in the U.S.

Why it matters: Project Genie marks a step forward in AI-generated interactive environments, potentially changing how users experience virtual worlds.

Full story at: Google DeepMind ↗