Meta Removes Muse Image Feature Allowing AI Generation of Instagram Users Without Consent

Jul 12, 2026

Meta has removed a controversial feature from its Muse Image model that allowed users to generate AI images of other people by @-mentioning their public Instagram accounts without consent. The company acknowledged the feature "missed the mark" and shut it down just days after its announcement, following widespread criticism.

Why it matters: This incident underscores the challenges tech companies face in balancing AI innovation with user privacy concerns.

Full story at: The Decoder ↗